Clean, validated data that's ready to use
We remove duplicates, fix formatting, verify emails and phones, flag job changes and replace records that have gone out of date.
What's included
Choose the fields you need. You only pay for what's useful to your team.
Checks we run
Outputs
Data Cleansing & Validation
- Duplicate removal
- Email verification
- Phone validation
- Address standardisation
- Name & title formatting
- Job change detection
- Company name normalisation
- Bounce replacement
- Missing field report
- Suppression matching
- Do-not-contact flags
- Change log
How teams use it
Common ways our clients put data cleansing & validation to work.
Protect sender reputation
Stop bounces from damaging your domain before a campaign goes out.
CRM migration
Clean data before moving to a new CRM so you don't carry problems across.
Merging databases
Combine lists after an acquisition without duplicates.
Compliance hygiene
Apply suppression and opt-out lists across all your data.
Accurate reporting
Count accounts and contacts once, not three times.
Event follow-up
Clean badge-scan and form data before it enters your CRM.
From brief to delivery
You see a sample and an exact count before you pay.
Share your ideal customer
Tell us the industries, titles, regions and company sizes you sell to.
TodayWe count and build
Our researchers match your criteria and confirm how many records are available.
Minutes, not daysReview a free sample
Check the data quality yourself on a sample of real records before ordering.
Within 1 business hourDeliver or launch
Receive a CRM-ready file, or we launch and manage the email campaign for you.
Ongoing reportingQuestions about data cleansing & validation
Related services
How long does cleansing take?
Most files are returned within a few business days. We confirm the timeline when we see your file.
Will you delete records?
We flag records as valid, risky or invalid and you decide what to remove. Nothing is deleted without your approval.
Can you replace contacts who have left?
Yes. Where someone has changed jobs, we can find their replacement in the same role.
Do you provide a report?
Yes. Every project includes a summary of what was changed, verified, replaced or flagged.
See the data before you buy
Share who you want to reach and we'll send an audience count, a free sample and a fixed quote.